On November 25th, Hiersun launched the “I Do Culture Group”, an impressive corporation that looks forward to entering the entertainment market. Its main objective is to create a new ecosystem of Chinese entertainment. In collaboration with the Golden Globe organizers: Hollywood Foreign Press Association, they will focus principally on international cooperation, investing in intellectual property (IP), incubating more creative and innovative projects.
Along this video, Mr. Lorenzo Soria, President of Hollywood Foreign Press Association explains how this remarkable and exciting collaboration is going to work for the Chinese audience. Likewise, he will give us an incredible and wide overview of the Chinese entertainment market’s vast potential. Hurry up and don’t miss the chance to find out more about this rapidly growing and multi-billion dollar industry in China.